My Role

UX design and prototyping

Duration

3 weeks

What is DAI?

Dynamic ad insertion(DAI) is the act of adding advertisements to a program asset in real-time, rather than pre-programming it.

What does this project involve?

• Create a dashboard to facilitate the monitoring of DAI - keep track of usage metrics and ensuring that the functionality is working accurately.

• Ensure that the UI is similar to the parent analytics product

• Went through the engineering team’s requirements document that listed the necessary features.

• Studied the existing UI to ensure that the new dashboard would be familiar to users.

• Spoke to stakeholders to understand how they would use the dashboard.

• Sketched out low fidelity wireframes for the dashboard and individual features.

Since I already had a guide for the interface design, I moved from low fidelity wireframes to a high fidelity first draft. I only included some major features that had clear directions on how and where it would be used. This draft also helped act as a visual aid to discuss clarifications about the remaining functionality with the stakeholders. The discussion was centered around:

• A detailed look into how the dashboard would be used.

• Identifying areas of improvement which could mean additional features or edits to existing ones.

• Ensuring that the development team and stakeholders were on the same page with respect to the functionality and use of the features designed.

With the discussion clarifying the needs of the stakeholders I was able to get a clear understanding of all the features and develop a user flow.

Based on the information architecture and the previous feedback, I iterated the designs to complete the final version. I also created a clickable prototype for stakeholder presentation. The prototype would also help developers to understand the user flow more easily.

Main Dashboard screens

Filtering Alarms

Creating New Alarms

Creating New Alarms Types

Video of Prototype